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Feel fresh from dawn to dusk

We create men’s grooming products you can feel good about using every day, no matter what your routine looks like.

A few of our best sellers


All Natural

We use ingredients you can pronounce. No petrochemicals, SLS, SLES, parabens, synthetic fragrance or color, glycols, silicones or PEGs.

Refreshing

We only use 100% natural essential oils to scent our products. Plus in many cases, these oils provided added benefits to our products!

Simple to Use

The more complex a product, the less likely you are to use it. We get it. We try to make all of our products easy to integrate into your day to day routine.